Episode

Value Analysis Committees: How Selling Has Changed
Watch on YouTube, listen if audio is available

How VACs influence buying, what stakeholders care about, and how reps win in committee-driven decisions.

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What you’ll get from this episode

  • Clear takeaways you can apply this week.
  • A practical view of what hiring teams and buyers care about right now.
  • Language you can reuse in interviews, outreach, and value conversations.

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Current TrendsBuying Process